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As mobile technology continues to advance SMS mobile coupons become more and more relevant. Since 2013 SMS mobile coupon usage has increased by almost 51%. As the mobile coupon becomes the standard usage and redemption rates will continue to grow. Digital coupons provide a trackable and cost effective way to deliver discounts directly to the […]
2015 Holiday Shopping SMS Marketing Tips Businesses will be using SMS marketing to drive revenue and grow databases during the 2015 holiday shopping season. By incorporating SMS marketing brands can create exclusive mobile marketing offers for customers who have opted into their database. With a little creativity brands can maximize efforts and create exciting offers […]
SMS Marketing Starts At the Opt-in | Part Two In part one we discussed the importance of following compliance and best practices for an SMS marketing opt-in. Specifically, by following the CTIA and TCPA guidelines a business can ensure they are building a quality database. The second important part of an SMS campaign is the […]
SMS Marketing Starts At the SMS Opt-in | Part One A successful SMS marketing campaign starts with the SMS opt-in. Creating an engaging opt-ins is just as important as building compliant opt-ins. Mobile marketers and businesses should take a look at their messaging to ensure they are attracting quality customers. Building a solid database from […]
Watch for These 5 Holiday Shopping Trends in 2015 With fall several weeks out the 2015 holiday shopping season is just around the corner. The AvidMobile team wants to remind you that now is the time to amp up your mobile marketing efforts if you want to capitalize on the holiday shopping season. Holiday shoppers […]
4 Things you want in your SMS Marketing Application. Mobile marketing is an evolving tool. Mobile marketing ideas and concepts are progressing just as quickly as the technology behind it. When searching for a SMS marketing provider it’s important to find one who offers the latest in technology and is building an application that will […]
Mobile Marketing for Back to School Across the country families are preparing to start a new school year. According to the National Retail Federation consumers will spend an estimated $24.9 billion dollars on k-12 back to school shopping. Retailers who have incorporated SMS marketing, mobile websites, and web based kiosks are using these services to […]
Grow Your Database With SMS and Email Here at AvidMobile, we recognize the opportunity created by cross-channel marketing and work to educate our resellers on it. One of the best ways to increase reach is to combine SMS and email marketing efforts. Resellers who have executed this have increased their open rates and driven new […]
Consumers interact with marketing messages via a variety of marketing channels on a daily basis. Marketers have always been experts at combining television, print, and other marketing channels to engage their target audience. Today’s consumers constantly switches back and forth between technologies, and this has created new challenges for marketers when it comes to cross […]
5 Questions to ask a SMS API Provider A sound mobile marketing plan is in place, and now you’re looking for a SMS API provider to handle your messaging needs. You’ve done your research and recognize what can be accomplished with SMS. With multiple providers out there choosing the right one can be a difficult […]