IBM’s “State of Marketing 2011” study found that the mobile marketing platform continues to rise in popularity. More than 40 percent of US marketers are currently using mobile marketing tactics and another 20 percent plan to do so within the year. The more consumers use mobile devices, the more marketers are jumping in, demanding a […]

First, it’s important to recognize that a white label SMS reseller program is NOT an affiliate program, but rather — it’s a special offer that professional marketers, consultants and organizations may use to reach their established client base. Marketers simply upload their logo and brand colors and they’re ready to create their own text message marketing […]

Midwest Region Papa Murphy’s continue to build an ever growing database of customers interested in receiving mobile coupons direct to their phone.  Since the database building techniques began early this year they routinely turn  in redemption rates on their mobile coupons that range between 8 12%. (more…)

United Beverage Company a Budweiser distributor out of Kansas City, Missouri was looking for a solution to a couple different problems. They were promoting a party to their current clients to get them in to test out different beers they carry to increase the number of products purchased from their current network of clients. When […]