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SMS API Security is Just As Important As Reliability SMS messaging has become a powerful tool for a variety of industries. With hospitals, dentist offices, and financial institutions utilizing the power of mobile to communicate with their patients and customers, SMS security has become a priority. Unlike the retail industry, the medical and financial industries […]
4 SMS Text-Marketing Campaign Types For Events & Trade Shows Do you know how to execute a quality SMS campaign for your next event or trade show? This is a question AvidMobile has been asked a multitude of times as we have participated in campaigns for industry leaders such as Chobani, Notre Dame, and many […]
Start Sending with our SMS JSON API Integrating your application to send SMS or text message notifications, alerts, mobile marketing messages, or any type of SMS can be easy with AvidMobile’s SMS JSON API. Plug into one of our shared or dedicated short codes, long codes, or international gateway to deliver 1-way or 2-way SMS […]
Should I Use a Short Code or a Long code? Here at AvidMobile this is a question our team answers on a daily basis. A Short code is a five or six digit phone number commonly used for SMS communication. It’s easy if you answer these questions Transactional or en mass Conversational or marketing Low […]
As mobile technology continues to advance SMS mobile coupons become more and more relevant. Since 2013 SMS mobile coupon usage has increased by almost 51%. As the mobile coupon becomes the standard usage and redemption rates will continue to grow. Digital coupons provide a trackable and cost effective way to deliver discounts directly to the […]
SMS Marketing Starts At the Opt-in | Part Two In part one we discussed the importance of following compliance and best practices for an SMS marketing opt-in. Specifically, by following the CTIA and TCPA guidelines a business can ensure they are building a quality database. The second important part of an SMS campaign is the […]
Watch for These 5 Holiday Shopping Trends in 2015 With fall several weeks out the 2015 holiday shopping season is just around the corner. The AvidMobile team wants to remind you that now is the time to amp up your mobile marketing efforts if you want to capitalize on the holiday shopping season. Holiday shoppers […]
Grow Your Database With SMS and Email Here at AvidMobile, we recognize the opportunity created by cross-channel marketing and work to educate our resellers on it. One of the best ways to increase reach is to combine SMS and email marketing efforts. Resellers who have executed this have increased their open rates and driven new […]
Consumers interact with marketing messages via a variety of marketing channels on a daily basis. Marketers have always been experts at combining television, print, and other marketing channels to engage their target audience. Today’s consumers constantly switches back and forth between technologies, and this has created new challenges for marketers when it comes to cross […]
5 Questions to ask a SMS API Provider A sound mobile marketing plan is in place, and now you’re looking for a SMS API provider to handle your messaging needs. You’ve done your research and recognize what can be accomplished with SMS. With multiple providers out there choosing the right one can be a difficult […]